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We empower and educate communities through mind, body, and spirit development, one athlete at a time!



Dr. Brandon Crooms, a native of Charlotte, North Carolina, is a Visiting Assistant Professor of Sports Management at Trinity University in San Antonio, Texas. He earned a Ph.D in Curriculum & Instruction with a concentration in Physical Education Teacher Education at the University of Texas. His research focuses on the influence of Christian faith in the development of racial and athletic identities of Black male student-athletes. He is committed to taking his research beyond the classroom and into the world so that he can further understand the complexities of student-athlete’s identities and provide opportunities for holistic and spiritual development. He has given invited lectures to academic audiences in several countries including Bermuda, China, and South Africa.


Brandon’s aim as a coach, mentor, motivational speaker, educator, and minister, is to put his research to practice by empowering the youth. Through his work he has identified an issue of self-perception among athletes seeking meaning outside of sport with an overly emphasized focus on athletic performance or a “Ball is Life” mentality. He believes with proper mentorship and coaching the youth can better position themselves for success in sports and life. Founder of Crooms Collective, Brandon uses sports, fitness, and education as a tool to address the health and social needs of communities. Brandon’s coaching services specialize in youth male athlete development emphasizing social skills, academic readiness, athletic progress, and spiritual/character cultivation. His coaching services extend to consultation in youth program development, professional and leadership development, fitness training, and sports team empowerment.  


Brandon played basketball for the North Carolina A&T State University’s traveling intramural team, NC A&T Undisputed, winning the NIRSA/NCCS National Intramural Basketball Championship his first year on the team. His leadership skills and work ethic rewarded him as team captain his senior year. Due to his love for the game, he continued to play competitively for semi-professional basketball teams in Pennsylvania and North Carolina. 



The mission of Crooms Collective, LLC. is to build and assist youth, student athletes and professional athletes in navigating life through academic, personal, and athletic development.  We strive to be an internationally sought out company for the services provided and to be the leading company with high influence on policies for youth development programs.   




Youth Mentorship & Coaching  

Provides one-on-one and group guidance and support to position youth and athletes ages 12-18 for success academically, socially, athletically, and spiritually.


Public Speaking

Dr. Brandon Crooms' teaching and speaking style captivates the soul and mind of listeners while empowering them to become catalysts for positive change within themselves, their family, and their communities.

Fitness Training

Provides fitness training and health education for individuals or groups.

Football Training on Astroturf


Crooms Collective’s consulting services evaluate, access, and implement strategies to strengthen youth development programming in schools or universities, non-profit organizations, faith-based organizations, sport programs, and camps. 



Name, Title

Basketball Game

Paul Putz
Assistant Director, Faith & Sports Institute 
Baylor University's Truett Theological Seminary
Waco, Texas


I serve as the Assistant Director with the Faith & Sports Institute at Baylor's Truett Seminary, and Brandon Crooms has been an important part of our work. He has served as a mentor at our high school retreat and he is also on our Team of Collaborators. He is a thoughtful, passionate, and caring leader with a knack for connecting with people of all ages and backgrounds. He brings serious academic credentials to his work, while also being able to make his teaching and mentorship relatable to young people and engaged in the life of the community. I'm proud to recommend and endorse Brandon! 

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